Publisher's Synopsis
Have you ever wondered what happens during a swipe of a credit card?
Every major tech company will become a payments company. Yet, not many people understand how payment systems in the US work. Those that do "get it" are unlocking multi-billion dollar opportunities.
If you've ever wondered what happens when you actually swipe/dip/tap your credit card or debit card then The Anatomy of the Swipe breaks down the details in the simplest manner possible.
Here are some questions answered within these pages:
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- How does money move from my credit card to my favorite coffee shop?
- How can I build a neo-bank?
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- How can I build my own debit or credit card?
- How can I accept card based payments?
The Anatomy of the Swipe speaks to software developers and entrepreneurs who are looking at implementing card-based payments for the first time, merchants who want to be able to accept payments for a website or store, or those who want to issue their own debit/credit card. This book walks beginners through modern innovations created because of card-based payments, as well as the motivations and revenue models of each party in the payments ecosystem.
