New Edition
Hardback (15 Jun 2009)
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Helping individuals and companies achieve their innovation ambitions, this title highlights the key reasons for companies failing in innovation and how they can be avoided. It also provides a practical, ten-step framework for planning and implementing innovation projects, which any company can apply.
| ISBN: | 9780462099453 |
| Publisher: | Marshall Cavendish |
| Imprint: | Marshall Cavendish |
| Pub date: | 15 Jun 2009 |
| Edition: | New Edition |
| DEWEY: | 658.4063 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 224 |
| Weight: | -1g |
| Height: | 234mm |
| Width: | 156mm |
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