Paperback (01 Jan 1997)
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This work argues that companies now need to consider the case for basing their suggestions for new products and markets on readings of the future that reflect an understanding of the nature of technology, "brushing up" these suggestions with user and market-oriented improvements.
| ISBN: | 9789051993158 |
| Publisher: | IOS Press |
| Imprint: | IOS Press |
| Pub date: | 01 Jan 1997 |
| Number of pages: | 232 |
| Weight: | 362g |
| Height: | 209mm |
| Width: | 152mm |
| Spine width: | 19mm |
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