Publisher's Synopsis
Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm's business strategy and its alliance portfolio.
Strategic Orientation and Alliance Portfolio Configuration The Interdependence of Strategy and Alliance Portfolio Management
2009 edition
Paperback (14 May 2009)
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Book information
| ISBN: | 9783834917089 |
| Publisher: | Gabler Verlag |
| Imprint: | Gabler Verlag |
| Pub date: | 14 May 2009 |
| Edition: | 2009 edition |
| Language: | English |
| Number of pages: | 182 |
| Weight: | 246g |
| Height: | 210mm |
| Width: | 148mm |
| Spine width: | 10mm |
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