Strategic Management

Strategic Management Building and Sustaining Competitive Advantage

Paperback (14 Sep 1995)

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Publisher's Synopsis

This strategic management book focuses on building, extending, organizing and sustaining competitive advantage. Within the context of its advantage-driven focus, five key themes are addressed and reinforced throughout the book: distinctive competence, quality, globalization, change, and ethics.

Book information

ISBN: 9780314061133
Publisher: West Pub.
Imprint: West Pub.
Pub date:
DEWEY: 658.4012
DEWEY edition: 20
Number of pages: 409
Weight: 783g
Height: 254mm
Width: 207mm
Spine width: 17mm