Strategic Management

Strategic Management Creating Competitive Advantage

Paperback (01 Apr 2002)

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Publisher's Synopsis

This book responds to the demands of today's rapidly changing and unpredictable global marketplace. It gives solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship.

Book information

ISBN: 9780071151061
Publisher: McGraw-Hill
Imprint: McGraw-Hill
Pub date:
DEWEY: 658.4012
DEWEY edition: 21
Language: English
Weight: 680g
Height: 230mm
Width: 187mm