2nd edition
Paperback (15 Nov 2007)
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For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.
| ISBN: | 9780131355026 |
| Publisher: | Pearson Education |
| Imprint: | Pearson |
| Pub date: | 15 Nov 2007 |
| Edition: | 2nd edition |
| Number of pages: | 656 |
| Weight: | 1174g |
| Height: | 255mm |
| Width: | 204mm |
| Spine width: | 24mm |
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Paperback
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