Strategic Management and Competitive Advantage

Strategic Management and Competitive Advantage Concepts and Cases

3rd Edition, International Edition

Paperback (01 Oct 2009)

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Publisher's Synopsis

For courses in strategy and strategic management.

Core strategic management concepts without the excess.

Just the essentials?Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.

The third edition continues to be integrated around the highly successful VRIO framework while incorporating new opening cases and an entire chapter devoted to international management.

Book information

ISBN: 9780137042876
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 3rd Edition, International Edition
DEWEY: 658.4012
DEWEY edition: 22
Language: English
Number of pages: 656
Weight: 1100g
Height: 253mm
Width: 212mm
Spine width: 22mm