Publisher's Synopsis
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
For courses in strategy and strategic management.
Core strategic management concepts without the excess
Strategic Management and Competitive Advantage: Conceptsstrips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, to adapt the text to the students' particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.
Also available with MyLab Management
By combining trusted authors' content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.
Note: You are purchasing a standalone product; MyLab Management does not come packaged with this content. Students, if interested in purchasing this title with MyLab, ask your instructor to confirm the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.
If you would like to purchase both the physical text and MyLab Management, search for:
0134890507 / 9780134891484 Strategic Management and Competitive Advantage: Concepts Plus MyLab Management with Pearson eText -- Access Card Package, 6/e
Package consists of:
- 0134743083 / 9780134743080 Strategic Management and Competitive Advantage: Concepts
- 0134744497 / 9780134744490 MyLab Management with Pearson eText -- Access Card -- for Strategic Management and Competitive Advantage: Concepts
