Hardback (31 Dec 1998)
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This text provides students with a comprehensive presentation of traditional and new strategic management topics. Key topic coverage includes corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology and environmental trends.
| ISBN: | 9780201322699 |
| Publisher: | Longman Higher Education |
| Imprint: | Longman Higher Education |
| Pub date: | 31 Dec 1998 |
| DEWEY: | 658.4012 |
| Number of pages: | 992 |
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