Retailing Management

Retailing Management

8th Edition, International student Edition

Paperback (16 Mar 2011)

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Publisher's Synopsis

This textbook is known for its strategic look at retailing and very current coverage, with text organized around a model of strategic decision-making. It provides a balanced treatment of strategic, 'how-to', and conceptual material, in a highly readable and interesting format.

Book information

ISBN: 9781259010170
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill Education/Asia
Pub date:
Edition: 8th Edition, International student Edition
DEWEY: 658.87
DEWEY edition: 23
Number of pages: 675
Weight: 1396g
Height: 278mm
Width: 218mm
Spine width: 24mm