Publisher's Synopsis
The book introduces the rise and development of people's livelihood news, the essence of news, the basic form and mode of media convergence, the development trend of media convergence, the development of TV people's livelihood news in the era of media convergence, the communication strategy of TV people's livelihood news under the background of media convergence, the change of the audience of people's livelihood news program, the broadcast characteristics and innovation of people's livelihood news program hosts.
