Publisher's Synopsis
Demonstrates the need for companies to develop innovative products, services, and techniques that consumers will seek out, and provides examples of successful marketers in today's changing economy.
Purple Cow Transform Your Business by Being Remarkable
Book (01 Jan 2003)
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Includes delivery to the United States
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Book information
| ISBN: | 9781591840213 |
| Publisher: | Portfolio |
| Imprint: | Portfolio |
| Pub date: | 01 Jan 2003 |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 145 |
| Weight: | 249g |
| Height: | 196mm |
| Width: | 139mm |
| Spine width: | 19mm |
