Publisher's Synopsis
In Passion Purpose Profit, experienced business coach and creative consultant Fiona Killackey shows you how to start & scale your business without scaling the stress.
It's one thing to have a business idea, or even to start a creative business. It's quite another to scale it sustainably without increasing your financial and emotional stress. For most small business owners, what starts exciting and energising quickly turns into something overwhelming and energy depleting. You spend so much time in your business, it's hard to find any time to work on your business. Avoid this pitfall with Passion Purpose Profit, a practical guide that gives you the tools you need to build something successful, minus the stress.
From validating your business idea (whatever stage in its development), mapping out your money and specifying your business goals, through to hiring staff and defining your marketing plan, Passion Purpose Profit gives you a clear understanding of where you're going and exactly how you'll get there.
Complete with step-by-step tips and templates, as well as case studies of successful creative business owners, Passion Purpose Profit will have you energised and excited about business again.
