Publisher's Synopsis
Effectiveness of strategic planning for nonprofits is elusive. Seldom is it done without frustration and wasted effort. Why? Essentially, for two reasons. 1. The effort often lacks good leadership. 2. Too much time is spent on a multitude of problems and opportunities instead of key issues. Therefore, to meet the challenge of strategic planning, the first goal of the effort must be identification of the key issues, followed by homing in on the best choice of alternatives for handling those issues - without getting sidetracked by non-essential concerns. This book concisely and clearly lays out the organization, procedures, and guidelines for doing this.
