Media and Change Management Creating a Path for New Content Formats, Business Models, Consumer Roles, and Business Responsibility
Paperback (17 Feb 2023)
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Change management is not just affected globally by environmental and social conditions, including political and technological changes, but also through convergence, which helps conceptualize change over the past decades. The media industry, in particular, is being challenged by the rise of social media, the crisis of refinancing especially for quality news media, the 'misinformation epidemic', and the changing role of legacy media. The evolving nature of media usage and communication, the rise of produsage and influencers, and intermediaries and their personalized algorithmic content are also factors that impact the industry, along with data privacy and privacy management, and the "new responsibilities" of companies such as sustainability, agility and resilience, etc.
Book information
ISBN: | 9783030866822 |
Publisher: | Springer International Publishing |
Imprint: | Springer |
Pub date: | 17 Feb 2023 |
DEWEY: | 658.406 |
DEWEY edition: | 23 |
Language: | English |
Number of pages: | 501 |
Weight: | 777g |
Height: | 235mm |
Width: | 155mm |
Spine width: | 26mm |