Measuring and Valuing Customer Relationships

Measuring and Valuing Customer Relationships How to Develop the Measures That Drive Profitable CRM Strategies

Paperback (29 Apr 1999)

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Book information

ISBN: 9781898085331
Publisher: Business Intelligence
Imprint: Business Intelligence
Pub date:
DEWEY: 658.812
DEWEY edition: 21
Language: English
Number of pages: 244
Weight: -1g