5th Edition
Paperback (06 Mar 2008)
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For graduate and upper-level undergraduate courses in Marketing Research and Marketing Data Analysis.
Marketing Research: An Applied Orientation, 5e allows students to actually experience the interaction between marketing research and marketing decision-making.
| ISBN: | 9780132085717 |
| Publisher: | Pearson Education |
| Imprint: | Pearson |
| Pub date: | 06 Mar 2008 |
| Edition: | 5th Edition |
| DEWEY: | 658.83 |
| DEWEY edition: | 22 |
| Number of pages: | 864 |
| Weight: | 1856g |
| Height: | 279mm |
| Width: | 217mm |
| Spine width: | 33mm |
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Paperback
Published 18 Jun 2020
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