Publisher's Synopsis
Offers a new approach to integrating the marketing concept with all phases of corporate strategy, structure, and culture and discusses how to apply the concept within any organization.
Market-Driven Management Using the New Marketing Concept to Create a Customer-Oriented Company
Paperback (01 Feb 1997)
Not available for sale
Includes delivery to the United States
Out of stock
Check stock
Book information
| ISBN: | 9780787112097 |
| Publisher: | Dove Entertainment Inc |
| Imprint: | Dove Entertainment Inc |
| Pub date: | 01 Feb 1997 |
| Language: | English |
| Weight: | 250g |
| Height: | 177mm |
| Width: | 107mm |
| Spine width: | 25mm |
Blackwell's Bestsellers
$0.39off
How to Build a Body That Lasts
Paperback
Published 26 Sep 2024
Save $0.39
RRP $22.55- $22.16
$2.06off
Daisy Haites. The Great Undoing
Paperback
Published 15 Dec 2022
Save $2.06
RRP $19.90- $17.84
$0.61off
Emily Wilde's Map of the Otherl...
Paperback
Published 05 Sep 2024
Save $0.61
RRP $13.26- $12.65
