2013
Hardback (20 Sep 2013)
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Categorically reviews the theories of communication, best practices in social media and previous research, and analyzes the corporate involvement towards strategic and tactical stewardship in serving customer-centric business requirements.
From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.
| ISBN: | 9781137281913 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 20 Sep 2013 |
| Edition: | 2013 |
| DEWEY: | 658.872 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 259 |
| Weight: | 464g |
| Height: | 223mm |
| Width: | 138mm |
| Spine width: | 21mm |
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