Italian Marketing History

Italian Marketing History 7 - Journal of Historical Research in Marketing

Paperback (12 Feb 2015)

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Publisher's Synopsis

This special ebook, edited by Professor Jonathan Morris, originated in a session held at the CHARM conference in Copenhagen 2013 and presents a number of chapters in which several distinctive aspects of Italian marketing history are identified.

Book information

ISBN: 9781785600005
Publisher: Emerald
Imprint: Omnibus Press
Pub date:
Language: English
Number of pages: 160
Weight: -1g