In Search of a Strategic Role for Marketing Leading, Influencing or Supporting? : A Global Benchmarking Study Exploring Structure, Leadership and Community
Paperback (01 Jan 2009)
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Book information
| ISBN: | 9780902130678 |
| Publisher: | Chartered Institute of Marketing |
| Imprint: | Chartered Institute of Marketing |
| Pub date: | 01 Jan 2009 |
| DEWEY: | 658.8 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 71 |
| Weight: | -1g |
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