Publisher's Synopsis
Ecommerce has come a long way since 1994, and it's growing as more shoppers turn to devices and computers as the primary tools for discovering and buying new products.
Ecommerce is not a trend, and it isn't going away any time soon. Why? Selling goods and services on the internet highly benefits both the seller and the buyer.
Lots of good information in here. Instead of generic tips and techniques, the author's gone into actual real data across numerous websites from different industries. If you're running an e-commerce website, and have a dedicated ad budget you'll definitely benefit from reading this.
