Publisher's Synopsis
Corporate job-for-life guarantees are gone for good say the authors of this text. This book is designed with today's generation of twenty-somethings and corporate misfits in mind who would rather follow their dreams than plump for a lifetime of wage slavery. "Generation E" encourages readers to find their passions and create perfectly-formed small business. Includes practical starting-up advice, offering 300 business ideas, along with low-cost marketing techniques and a guide to bookkeeping.