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Entrepreneurship

Entrepreneurship Starting, Developing and Managing a New Enterprise

4Revised Edition

Paperback (01 Oct 1997)

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Publisher's Synopsis

Designed for undergraduate courses in entrepreneurship, this text instructs students on how to formulate, plan and implement a new venture. It provides detailed descriptions of "how to" embark on a new venture in a logical manner. Case studies are featured throughout the text.

Book information

ISBN: 9780071153232
Publisher: McGraw-Hill Education (ISE Editions)
Imprint: McGraw-Hill Education (ISE Editions)
Pub date:
Edition: 4Revised Edition
DEWEY: 338.04
Number of pages: 640
Weight: 1450g
Height: 230mm