Publisher's Synopsis
Electronic Commerce provides a strategic marketing and managerial perspective of this topic. The research of four authors provides the basis, allowing for first-hand experience, varied viewpoints and relevance.
Book (01 Sep 1999)
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Electronic Commerce provides a strategic marketing and managerial perspective of this topic. The research of four authors provides the basis, allowing for first-hand experience, varied viewpoints and relevance.
ISBN: | 9780030265334 |
Publisher: | Dryden Press |
Imprint: | Dryden Press |
Pub date: | 01 Sep 1999 |
DEWEY: | 658.84 |
DEWEY edition: | 21 |
Language: | English |
Number of pages: | 162 |
Weight: | 400g |
Height: | 276mm |
Width: | 215mm |
Spine width: | 8mm |