Seventeenth edition
Paperback (20 Jul 2021)
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An in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook, Google, Twitter, and Amazon illustrate how e-commerce is altering business practices and driving shifts in the global economy.
| ISBN: | 9781292409313 |
| Publisher: | Pearson Education |
| Imprint: | Pearson |
| Pub date: | 20 Jul 2021 |
| Edition: | Seventeenth edition |
| DEWEY: | 658.872 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 910 |
| Weight: | 1640g |
| Height: | 251mm |
| Width: | 209mm |
| Spine width: | 41mm |
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Paperback
Published 28 Sep 2006
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