Crafting and Executing Strategy

Crafting and Executing Strategy The Quest for Competitive Advantage : Concepts and Cases

17th Edition, International student Edition

Paperback (01 Apr 2009)

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Publisher's Synopsis

Crafting and Executing Strategy presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

Book information

ISBN: 9780070182608
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill
Pub date:
Edition: 17th Edition, International student Edition
DEWEY: 658.4012
DEWEY edition: 22
Weight: 1914g
Height: 261mm
Width: 208mm
Spine width: 33mm