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Crafting and Executing Strategy

Crafting and Executing Strategy The Quest for Competitive Advantage : Concepts and Cases

18th Edition

Hardback (01 Jun 2011)

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Publisher's Synopsis

Fully revised, this new edition features new perspectives, reflects the best academic thinking, & has strengthened correlation with new research. Chapter content remains solidly mainstream & balanced, mirroring the pragmatism of real-world strategic thinking.

Book information

ISBN: 9780078112720
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill
Pub date:
Edition: 18th Edition
DEWEY: 658.4012
DEWEY edition: 22
Number of pages: 944
Weight: 1816g
Height: 256mm
Width: 193mm
Spine width: 38mm