Competitive Intelligence 2.0 Competing in a Digital World

Competitive Intelligence 2.0 Competing in a Digital World

Paperback (29 Jan 2021)

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Publisher's Synopsis

Competitive Intelligence (CI) has emerged as a "must-have" for companies across industries. Equally valuable to the competitive intelligence professional, student, and general business reader, this book reveals the latest information and insights on major disruptors on the horizon or already present for businesses worldwide. Authors Leonard Lane and K. Michael Ratcliffe write from a rich background as practitioners, researchers, and teachers of Competitive Intelligence.

Book information

ISBN: 9781947373402
Publisher: Amazon Digital Services LLC - KDP Print US
Imprint: Lexingford Publishing LLC
Pub date:
Language: English
Number of pages: 238
Weight: 481g
Height: 254mm
Width: 203mm
Spine width: 13mm