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Build the Damn Thing How to Start a Successful Business If You're Not a Rich White Guy

Paperback (23 Jun 2022)

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Publisher's Synopsis

Build The Damn Thing is a battle-tested guide for every entrepreneur who the establishment has excluded. Finney, an investor and startup champion, explains how to build a business from the ground up; from developing a business plan to finding investors, growing a team, and refining a product. Finney empowers entrepreneurs to take advantage of their unique networks; arms readers with responses to investors who say, "great pitch but I just don't do Black women"; and inspires them to overcome naysayers.

For all the Builders striving to build their businesses in a world that has overlooked and underestimated them: this is the essential guide to knowing, breaking, remaking and building your own rules of entrepreneurship in a startup and investing world designed by the "Entitleds."

Don't wait for the system to let you in - break down the door and build your damn thing.

About the Publisher

Penguin Business

The first ten paperback Penguin books appeared in 1935 costing 6d each (the price of a packet of cigarettes). Since then the Penguin list has developed enormously, but still aims to bring the best writing to the widest possible audience. Penguin Paperbacks now range from Booker Prize-winning contemporary authors, to mass market bestsellers, with successful history, biography and general non-fiction as well.

Book information

ISBN: 9780241582619
Publisher: Penguin Books Ltd
Imprint: Penguin Business
Pub date:
DEWEY: 658.421
DEWEY edition: 23
Language: English
Number of pages: xxiii, 245
Weight: 340g
Height: 232mm
Width: 154mm
Spine width: 24mm