Publisher's Synopsis
The Million-Dollar Homepage, The Pet Rock, Lucky Break Wishbone, Wacky WallWalker, Big Mouth Billy Bass, The Rainbow Loom, Blacksocks, Deely Bobber, Smiley Face, Billy Bob Teeth, Talking Bottle Opener - what do these businesses have in common? How could these, on the first sight, weird, stupid, and unexpected ideas turn up to be genius businesses that brought millions of dollars in a matter of months? The book answers these questions and explains in detail how anyone can repeat such a success. Based on a two-year research and practical experience, Ted Axon described the algorithm behind the enterprises above and shared a practical step-by-step guide to implementing this algorithm in order to improve the quality of your life. After reading the book, you will understand clearly the processes behind the success of the ideas above; you will be capable of generating business ideas of your own and planning the creation of a business model. In his book, Ted Axon elegantly explains the essence of business and value and makes those terms easy for understanding and visualizing. The book stands that you don't have to invent new technology or become a celebrity to make big money. It is accessible to everybody. All you have to do is to apply simple instructions. Go ahead and read it because many people already do and create their businesses. Just follow the simple steps and prepare to be amazed at your results.
