Publisher's Synopsis
If clothes maketh the man, then underwear is the seat of the soul on which a gent should truly be judged. "Brief Encounters" compares notes on the male undergarment in advertising from the old-time comfort of the union suit in the 1870s to the countour-clenching brevity of micro-briefs in the 1970s. Every brand offering to liberate you from the lonely torture of chafing, crotch binding, wedging or the ambarrassing "faux pas" of fall-out and gaping. Ads that guarantee to make you a king in your "all together" whether you're an armchair grandad of the latest tarzan about town.;Thirty-one classic pull-out picture postcard images selected from the Advertising Archives - the largest and most comprehensive advertising image libray in Europe with over a million ads dating as far back as 1850.
