Bridging the Gap

Bridging the Gap An Introduction to Intercultural Communication With China

Paperback (21 Mar 2024)

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Publisher's Synopsis

This title provides a practical understanding of the key concepts and issues involved in communicating in today's multi-cultural world. The author takes China as the prime example of the cultural barriers presented to non-Chinese businesspeople. By combining theory and practice, the book presents insights and techniques in inter-cultural communication.

Book information

ISBN: 9781915951045
Publisher: LID Publishing
Imprint: LID Publishing
Pub date:
DEWEY: 658.45
DEWEY edition: 23
Language: English
Number of pages: 192
Weight: 356g
Height: 138mm
Width: 215mm
Spine width: 22mm