Airline

Airline A Strategic Management Simulation

3rd Edition

Paperback (01 Sep 1994)

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Includes delivery to the United States

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Publisher's Synopsis

Appropriate for courses in Strategic Management, Business Policy, and Marketing Strategy.

This computerized strategic management simulation puts student teams in the position of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. The instructor's manual contains instructor and student disks.

Book information

ISBN: 9780131058750
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 3rd Edition
DEWEY: 387.70684
DEWEY edition: 20
Number of pages: 152
Weight: 332g
Height: 271mm
Width: 210mm
Spine width: 8mm