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Advertising Planning, Implementation & Control

3rd Edition

Book (31 Dec 1986)

Not available for sale

Includes delivery to the United States

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Publisher's Synopsis

This book should be of interest to professional courses in marketing.

Book information

ISBN: 9780538195904
Publisher: South-Western Pub. Co.
Imprint: South-Western Pub. Co.
Pub date:
Edition: 3rd Edition
DEWEY: 659.111
DEWEY edition: 19
Language: English
Number of pages: 700
Weight: 1200g
Height: 220mm