Publisher's Synopsis
Working on business management can be exciting, but it can also create new challenges. In this guide, the author draws on his experiences working in various countries to provide tips for managing a business or organization. He answers questions such as: What are the main components of business management? How do you develop a successful business model? What are the differences between leaders and managers? How do you connect with business prospects? What steps can you take to optimize financial management? Other topics include business policy and strategy, business communication, sizing up competitors, analyzing consumer behavior, and the five key product levels. The guide is divided into nine units, with each chapter consisting of several articles on a particular topic, so you can hone your leadership and management skills. Filled with definitions, theories, and real-life examples, this guide will serve as a treasured resource for leaders and managers who want to optimize business operations.
