Publisher's Synopsis
This book consists three chapters. The first chapter concerns what Disney background was and indicated what factors caused Walt Disney strategic and human resource problems as well as explained how it applied traditional Knowledge management strategy to solve this challenges. The second chapter explains why Disney knowledge management strategy is similar to space tourism business. The final chapter explains how to apply space tourism knowledge management concept to raise Disney attraction. This book is suitable to any reader who have interest to know why Disney and space business knowledge management strategies are similar to achieve their entertainment business successfully.
