Publisher's Synopsis
This book lays out an aggresive plan for learning how to build publicity campaigns from scratch, how to zero-in on a targeted market, and how to infuse a marketing plan with publicity hooks.
Paperback (30 Jun 2002)
Not available for sale
Includes delivery to the United States
Out of stock
This book lays out an aggresive plan for learning how to build publicity campaigns from scratch, how to zero-in on a targeted market, and how to infuse a marketing plan with publicity hooks.
ISBN: | 9781580626828 |
Publisher: | Adams Media |
Imprint: | Adams Media |
Pub date: | 30 Jun 2002 |
DEWEY: | 659 |
DEWEY edition: | 21 |
Language: | English |
Number of pages: | 301 |
Weight: | 454g |
Height: | 235mm |
Width: | 150mm |
Spine width: | 25mm |