Guerrilla Publicity

Guerrilla Publicity Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars

Paperback (30 Jun 2002)

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Includes delivery to the United States

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Publisher's Synopsis

This book lays out an aggresive plan for learning how to build publicity campaigns from scratch, how to zero-in on a targeted market, and how to infuse a marketing plan with publicity hooks.

Book information

ISBN: 9781580626828
Publisher: Adams Media
Imprint: Adams Media
Pub date:
DEWEY: 659
DEWEY edition: 21
Language: English
Number of pages: 301
Weight: 454g
Height: 235mm
Width: 150mm
Spine width: 25mm