Publisher's Synopsis
Big and Tall apparel segment is one of the special segments of clothes, which not every brand would produce clothes for. That's one of the reasons, which can make you think that there are enough opportunities available to cater to the needs of this segment. But wait, you have to watch out that there is less supply due to less demand in this segment. Very few brands venture into this segment because of the low levels of demand. So you have to be very careful about starting a Big and Tall Apparel Business. This book talks about the important aspect of this specialized type of the business opportunity.
