Publisher's Synopsis
Innovation is at the heart of progress and success in the business world, but finding that spark of creative brilliance is something that many companies still struggle to achieve. Whether you are starting a new business or trying to breathe new life into an existing one, the strategies and philosophies of the ten innovation engines profiled in this book can act as an inspirational playbook. See how your company or career measures up before implementing those new techniques to drive innovation, increase customer engagement, and ultimately guide your long-term success.
