eBook (22 Mar 2016)
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Like a good story, successful design is a series of engaging moments structured over time. The Users Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a story first approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.
| ISBN: | 9781457190834 |
| Publisher: | Rosenfeld Media |
| Imprint: | Rosenfeld Media |
| Pub date: | 22 Mar 2016 |
| Language: | English |
| Weight: | -1g |
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