Exploring Corporate Strategy

Exploring Corporate Strategy

6th Edition

Paperback (01 Mar 2002)

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Includes delivery to the United States

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Publisher's Synopsis

An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations.

Book information

ISBN: 9780877787082
Publisher: Financial Times/Prentice Hall
Imprint: Financial Times/Prentice Hall
Pub date:
Edition: 6th Edition
DEWEY: 658.4012
DEWEY edition: 21
Number of pages: 607
Weight: -1g