Publisher's Synopsis
The biggest problem facing entrepreneurs is that they don't know what their biggest problem is. Every problem seems urgent - but there's no way to address all of them at once. The usual result: a business that continues to go in endless circles putting out urgent fires or prioritising the wrong things. Over the past decade, Mike has developed an ardent following for his funny, honest, and actionable insights told through the stories of real entrepreneurs. Now Fix This Next offers a simple and wildly powerful business compass that has already helped hundreds of companies get to the next level.