Strategic Management

Strategic Management Concepts and Cases

12th Edition

Hardback (01 May 2001)

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Publisher's Synopsis

This text is renowned for its strong cases, and comprehensive reading. This edition provides 22 totally new cases covering high profile companies, globally competitive industries, entrepreneurial businesses, and public companies.

Book information

ISBN: 9780071124980
Publisher: McGraw-Hill Irwin
Imprint: McGraw-Hill Irwin
Pub date:
Edition: 12th Edition
DEWEY: 658.4012
DEWEY edition: 21
Language: English
Weight: 2200g
Width: 211mm