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Business Research Methods

Business Research Methods

7th Edition

Hardback (23 Apr 2002)

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Publisher's Synopsis

A bestseller in previous editions, this text offers undergraduate and first-year MBA students with a comprehensive guide to business research methods. Numerous examples illustrate real-world research in management, marketing and finance.

Book information

ISBN: 9780030350849
Publisher: Thomson/South-Western
Imprint: Thomson/South-Western
Pub date:
Edition: 7th Edition
DEWEY: 658.403072
DEWEY edition: 21
Number of pages: 748
Weight: 1588g
Height: 230mm
Width: 203mm
Spine width: 32mm