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Multimedia Yearbooks

Multimedia Yearbooks An Entrepreneurial Marketing Simulation

Paperback (31 Jul 1996)

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Publisher's Synopsis

Developed in cooperation with the Marketing Education Resource Center, this 15-20 hour manual or computerized simulation, your students assume the ownership role and make day-to-day operating decisions about Multimedia Yearbooks, a small business that produces videotapes and CD-ROMs for high schools.

Book information

ISBN: 9780026406215
Publisher: McGraw-Hill Education
Imprint: McGraw-Hill/Glencoe
Pub date:
Language: English
Number of pages: 75
Weight: 200g
Height: 272mm
Width: 213mm
Spine width: 5mm