Publisher's Synopsis
Even nonprofits have to raise revenue! In fact, for membership organisations and nonprofits alike, the never-ending quest to increase and retain a steady flow of revenue isn't getting any easier. Why not seek some assistance? This book offers revenue-raising fundamentals, instant insights, and fresh twists on tried-and-true tactics for bringing in the money. The book explores key areas with revenue-producing potential, including •Advertising and sponsorship •Affinity programs •Expos •Membership dues models and membership programs •Operations •Partnerships •Social media Use this publication to find ideas and as a jump-starter for dreaming up your own.
