Publisher's Synopsis
Do you want your restaurant to suck less? All restaurants can improve. All restaurants can take it to the next level, ...even yours. If you don't think you need to improve, then stop reading here because we are not going to have much to talk about. With the horrific failure rates of restaurants, how can you ensure yours will not only survive but grow and thrive? If your restaurant sucks, it is because you suck at running it; 100%. Donald Burns, author of "Your Restaurant Sucks" has created a methodology and mindset honed from his Special Operations training in the US Air Force. As a Pararescueman, his training developed a keen sense of purposeful and fast decision making. In the military, he learned the phrase, "embrace the suck". Things get bad without any effort from you. Life has a funny way to throw curve balls and shake shit up just to make sure you are paying attention. When things go bad (and at some point they will) you have two options: you can resist it or you can embrace the suck. If it sucks, the best thing to do is adapt honestly and take control of the only three things you ever control: 1)Your focus. 2)Your mindset. 3)Your next action! It's time to embrace YOUR suck and take the vision of your restaurant to the level it deserves. This second edition of Your Restaurant Sucks! will help you suck less by embracing what sucks in your restaurant and in yourself. It's time to step up!
