You Are Now Less Dumb

You Are Now Less Dumb How to Conquer Mob Mentality, How to Buy Happiness, and All the Other Ways to Outsmart Yourself

Unabridged edition

Audio CD (10 Sep 2013)

Not available for sale

Includes delivery to the United States

Out of stock

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Publisher's Synopsis

David McRaney's first book, You Are Not So Smart, evolves from his wildly popular blog of the same name. A mix of popular psychology and trivia, McRaney's insights have struck a chord with thousands, and his blog-and now podcasts and videos-have become an internet phenomenon.


Like You Are Not So Smart, YOU ARE NOW LESS DUMB is grounded in the idea that we all believe ourselves to be objective observers of reality-except we're not. But that's okay, because our delusions keep us sane.

Expanding on this premise, McRaney provides eye-opening analyses of fifteen more ways we fool ourselves every day, including:
  • The Misattribution of Arousal (Environmental factors have a greater effect on our emotional arousal than the person right in front of us)
  • Sunk Cost Fallacy (We will engage in something we don't enjoy just to make the time or money already invested "worth it")
  • Deindividuation (Despite out best intentions, we practically disappear when subsumed by a mob mentality)
McRaney also reveals the true price of happiness, why Benjamin Franklin was such a badass, and how to avoid falling for our own lies. This smart and highly entertaining audiobook will be wowing listeners for years to come.

Book information

ISBN: 9781469085814
Publisher: Gildan Audio
Imprint: Your Coach in a Box
Pub date:
Edition: Unabridged edition
Language: English
Weight: 204g
Height: 132mm
Width: 147mm
Spine width: 15mm